Comparing Teaser and Theatrical Trailer 1) Skyfall

Below are the teaser and theatrical trailers for the film Skyfall.

This is the teaser trailer:

This is the theatrical trailer:

• The teaser trailer has quick editing with impact noises and fades.
• The teaser trailer has very little dialogue and narrative development.
• The theatrical trailer has slower editing, even when the action scenes are displayed in a montage at the end.
• There is more dialogue and narrative development in the theatrical trailer.
• We are introduced to more characters in the theatrical trailer.
• Both trailers have the production company logos, 007 logo, social media links, film release date and the name of the film displayed prominently.
• However, the teaser trailer displays the production company logos at the start, the theatrical trailer does not.